Soho House & Co’s Soho Farmhouse emerges as an idyllic countryside haven, reflecting a fusion of English charm and upstate New York cabin culture. Nestled within the serene landscapes of Oxfordshire, this former run-down farm has undergone a remarkable transformation at the hands of the Soho House design team and the skilled architects at Michaelis Boyd, resulting in a captivating blend of contemporary luxury and rustic allure.
Spanning a sprawling 40-acre expanse in Great Tew, this enchanting retreat, situated adjacent to Soho House founder Nick Jones’ personal residence, boasts a diverse array of accommodations, including cabins, a cottage, a farmhouse, and tents. Beyond providing a resplendent setting for guests, the property boasts an array of amenities such as a pub, farm shop, deli, cinema, gym, spa, indoor and outdoor pools, and an array of dining establishments.
Preserving the farm’s heritage while infusing it with a sense of storied timelessness, the design approach by Michaelis Boyd and Soho House has artfully infused the spaces with an understated elegance. The 805-square-meter Main Barn, with its exposed recycled timber walls and cobbled stone flooring, serves as a beacon of architectural ingenuity, blending industrial influences with a rustic warmth. The Crittall-style glazing evokes an industrial aesthetic, while the reclaimed chicken-wire corrugated glass adorning the roof terrace adds an alluring touch of authenticity.
Embracing the distinctive Soho House signature aesthetic, the interiors exude an inviting allure, characterized by a harmonious interplay of dark wood furniture, sumptuous upholstered seating, and contemporary fabrics. Within the new 1590-square-meter Boathouse, a design reminiscent of a functional boathouse beckons guests to the swimming pool, spin studio, and steam and sauna facilities, evoking a sense of tranquil immersion amidst the picturesque surroundings.
Other additions to the property, such as the Gym and Yoga Studio building, the Cinema building, and the Steam and Sauna Island, have been crafted with meticulous attention to detail, incorporating modern sensibilities while honoring the timeless spirit of the farm. The old industrial courtyard, preserved as the heart of the property, stands as a testament to the farm’s heritage, now transformed into a vibrant socializing space enveloped by original stone buildings hosting an array of guest rooms and dining areas.
In the spirit of offering a diverse range of accommodations, the wooden guest cabins, nestled around the serene lake, epitomize a distinct yet harmonious design ethos, each exuding its own unique character. Akin to a reimagined guest cottage on a farm, the Soho Farmhouse radiates an unassuming charm, inviting guests to immerse themselves in an ambiance that seamlessly intertwines rustic authenticity with contemporary sophistication.
Soho Farmhouse, a pinnacle of the enduring collaboration between Michaelis Boyd and Soho House, is a testament to the visionary foresight of Nick Jones, whose passion for pushing boundaries has yielded an unforgettable countryside retreat that seamlessly blends heritage with modern luxury. As the property continues to evolve and enchant with each passing day, its distinct character and captivating allure serve as a testament to the exceptional craftsmanship and timeless appeal woven into its very essence.